Business of Chai

1-on-1 Consultation • Strategy & Growth • Custom Pricing

Module 1: Market Positioning

Analyze the current beverage market. Learn how to position an artisanal mud cup chai brand against mainstream coffee conglomerates by focusing on heritage and premium aesthetics.

Module 2: Supply Chain & Sourcing

Direct connections. Learn where to source the highest quality earthen cups (kulhads), single-origin tea estates, and ethical spice farms at wholesale scale.

Module 3: Cafe Economics & Margins

A deep dive into pricing models, material costs, and labor efficiency. Maximize profit margins while delivering an unrivaled luxury experience.